Ellis Communications, Inc.

Employees Make Huge Difference in Casinos’ Success

The gaming industry spends billions of dollars on beautiful facilities but it’s casino employees who really make the difference and keep guests coming back to play again.

The following tip is provided by Robinson & Associates, Inc., a customer service consulting firm to the gaming industry.

Tip:

“A gaming company can spend billions of dollars constructing a beautiful building, but if the employees don’t go the extra mile to make guests feel special, the guests will not come back.  Casino employees have a huge impact on their co-workers, the guests and the property’s overall success through the service they provide.”

Robinson & Associates, Inc., is a global customer service consulting firm for the gaming industry.  It helps casinos determine their Advocate Index, a number that indicates the extent to which properties have guests who are willing to be advocates.  The company then implements its Advocate Development System in combination with the proven methodology of Advocate Index and best business practices to help casinos create more guest advocates and chart a course for growth and profitability.  Robinson & Associates may be reached by phone at 480-991-6420, by e-mail at mbaird@casinocustomerservice.com or via its Web sites at www.advocatedevelopmentsystem.com and www.casinocustomerservice.com.   Robinson & Associates is a member of the Casino Management Association and an associate member of the National Indian Gaming Association.