Ellis Communications, Inc.

Casino Customers Should Leave the Property Feeling Great

            Casinos should want every customer who visits their property to leave feeling great.

The following tip is provided by Robinson & Associates, Inc., a customer service consulting firm to the gaming industry, and its Web site CasinoCustomerService.com.

Service tip:

“You should want every person who walks out of your property to leave feeling great.  That’s hard to do because sometimes they leave with less money than they came in with.  But if you do the right thing, if you help them in every way you can and treat them like a guest, chances are they’ll have a bounce in their step and they will feel great.”

Robinson & Associates, Inc., is a global customer service consulting firm for the gaming industry.  It helps casinos determine their Advocate Index, a number that indicates the extent to which properties have guests who are willing to be advocates.  The company then implements its Advocate Development System in combination with the proven methodology of Advocate Index and best business practices to help casinos create more guest advocates and chart a course for growth and profitability.

 Robinson & Associates may be reached by phone at 480-991-6420, by e-mail at mbaird@casinocustomerservice.com or via its Web sites at www.advocatedevelopmentsystem.com and www.casinocustomerservice.com.   Robinson & Associates is a member of the Casino Management Association and an associate member of the National Indian Gaming Association.