Ellis Communications, Inc.

Gratification Is Side Benefit of Great Casino Guest Service

            Great casino customer service makes everyone feel good – those who give it and those who receive it.    

The following tip is provided by Robinson & Associates, Inc., a customer service consulting firm to the gaming industry, and its Web site CasinoCustomerService.com.

Service tip:

“When you provide good guest service, it not only gives you a feeling of gratification, it makes your guest feel good, too.  That warm feeling inside is something you can’t buy.  You help someone with physical needs carry a tray or find a restroom.  Someone is a little down in the dumps and you make their day a bit brighter.  It feels good to help others.  That’s gratification.”

Robinson & Associates, Inc., is a global customer service consulting firm for the gaming industry.  It helps casinos determine their Advocate Index, a number that indicates the extent to which properties have guests who are willing to be advocates.  The company then implements its Advocate Development System in combination with the proven methodology of Advocate Index and best business practices to help casinos create more guest advocates and chart a course for growth and profitability.

 Robinson & Associates may be reached by phone at 480-991-6420, by e-mail at mbaird@casinocustomerservice.com or via its Web sites at www.advocatedevelopmentsystem.com and www.casinocustomerservice.com.   Robinson & Associates is a member of the Casino Management Association and an associate member of the National Indian Gaming Association.