Ellis Communications, Inc.

Make Sure Ladies Playing At Your Casino Feel Like A Queen

            While they go about treating guests like kings, casino employees should also make sure the ladies feel like a queen.

            The following tip is provided by Robinson & Associates, Inc., a customer service consulting firm to the gaming industry.

Tip:

“Casino guests should be treated like kings.  But employees should make sure the ladies feel like a queen.  Make them feel special and important.  Make them feel like they’re on a pedestal and that all employees at the property look up to them.  They’ll want to come back if you can make them feel that way.  People like to feel special and there isn’t anything more special than feeling like royalty.”

Robinson & Associates, Inc., is a global customer service consulting firm for the gaming industry.  It helps casinos determine their Advocate Index, a number that indicates the extent to which properties have guests who are willing to be advocates.  The company then implements its Advocate Development System in combination with the proven methodology of Advocate Index and best business practices to help casinos create more guest advocates and chart a course for growth and profitability.

 Robinson & Associates may be reached by phone at 480-991-6420, by e-mail at mbaird@casinocustomerservice.com or via its Web sites at www.advocatedevelopmentsystem.com and www.casinocustomerservice.com.   Robinson & Associates is a member of the Casino Management Association and an associate member of the National Indian Gaming Association.