Ellis Communications, Inc.

Casino Guests Are Valuable Asset for Employees, the Property

            Casinos would not exist and casino employees would not have jobs if there were no such thing as customers.  That makes every casino customer very valuable.

          The following tip is provided by Robinson & Associates, Inc., a customer service consulting firm to the gaming industry.

Tip:

“Every guest is valuable because without them, casino employees wouldn’t have a job.  Remember the guests are the ones who actually pay employees’ salaries, which makes them extremely valuable.  Employees should treat guests as if they were the boss or a best friend because they’re valuable to the property and, ultimately, to the casino’s success.”

Robinson & Associates, Inc., is a global customer service consulting firm for the gaming industry.  It helps casinos determine their Advocate Index, a number that indicates the extent to which properties have guests who are willing to be advocates.  The company then implements its Advocate Development System in combination with the proven methodology of Advocate Index and best business practices to help casinos create more guest advocates and chart a course for growth and profitability.

 Robinson & Associates may be reached by phone at 206-774-8856, by e-mail at mbaird@casinocustomerservice.com or via its Web sites at www.advocatedevelopmentsystem.com and www.casinocustomerservice.com.   Robinson & Associates is a member of the Casino Management Association and an associate member of the National Indian Gaming Association.